Privacy Policy

Effective Date: February 16, 2026

Last Updated: February 16, 2026

Introduction

At Evertwelve LLC ("we," "us," or "our"), we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.evertwelve.com and purchase our products.

Please read this Privacy Policy carefully. By using our website, you agree to the collection and use of information in accordance with this policy.

Contact Information:

  • Address: P.O. Box 15720, Lexington, MA 02420

  • Email: hello@evertwelve.com

1. Information We Collect

Personal Information You Provide to Us

We collect information that you voluntarily provide to us when you:

  • Place an order

  • Create an account

  • Subscribe to our email list

  • Contact us with questions or comments

  • Participate in surveys or promotions

This may include:

  • Contact Information: Name, email address, phone number

  • Billing Information: Billing address, shipping address

  • Payment Information: Credit card details (processed securely through our payment processor)

  • Order Information: Products purchased, personalization details (anniversary years), order history

  • Account Information: Username, password (encrypted)

  • Communications: Content of messages you send to us

Information Automatically Collected

When you visit our website, we automatically collect certain information about your device and browsing activity:

Device Information:

  • IP address

  • Browser type and version

  • Operating system

  • Device type (mobile, tablet, desktop)

  • Screen resolution

Usage Information:

  • Pages viewed

  • Time and date of visits

  • Time spent on pages

  • Clickstream data

  • Referring website

  • Search terms used to find our site

Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to collect this information. See Section 8 for details about cookies.

Information from Third Parties

We may receive information about you from third parties, such as:

  • Payment processors (transaction confirmation)

  • Shipping carriers (delivery status)

  • Marketing platforms (if you interact with our ads)

  • Social media platforms (if you connect your account)

2. How We Use Your Information

We use your information for the following purposes:

Order Fulfillment

  • Process and fulfill your orders

  • Personalize products with anniversary years as requested

  • Send order confirmations and shipping notifications

  • Handle returns, exchanges, and customer service inquiries

Communication

  • Respond to your questions and comments

  • Send administrative information (policy updates, security alerts)

  • Send marketing emails (if you've opted in)

  • Share recovery reflections and new product announcements

  • Request reviews or feedback

Website Improvement

  • Analyze website usage and trends

  • Improve website functionality and user experience

  • Develop new products and services

  • Test new features

Legal and Security

  • Prevent fraud and unauthorized transactions

  • Comply with legal obligations

  • Enforce our Terms of Use

  • Protect our rights and property

Marketing and Analytics

  • Personalize your experience

  • Show you relevant products

  • Measure effectiveness of marketing campaigns

  • Understand our customer base

3. How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

Service Providers

We share information with trusted third-party service providers who help us operate our business:

Payment Processors:

  • We use payments processors to process payments

  • They receive your payment information directly and securely

  • We do not store complete credit card numbers

Shipping Carriers:

  • USPS, UPS, FedEx, or other carriers receive shipping information to deliver your orders

  • This includes your name, address, and phone number

Email Service Providers:

  • Squarespace for email marketing

  • Only if you've subscribed to our email list

Website Hosting:

  • Squarespace hosts our website and stores data securely

Analytics Providers:

  • Google Analytics to understand website usage

  • See Section 8 for opt-out options

Product Fulfillment:

  • Printful for product manufacturing and personalization

All service providers are contractually required to:

  • Keep your information confidential

  • Use it only for the services they provide to us

  • Maintain appropriate security measures

Legal Requirements

We may disclose your information if required to do so by law or in response to:

  • Court orders or subpoenas

  • Legal processes

  • Government requests

  • Law enforcement investigations

  • Protection of our rights or safety

  • Prevention of fraud or illegal activity

Business Transfers

If Evertwelve is involved in a merger, acquisition, bankruptcy, or sale of assets, your information may be transferred as part of that transaction. You will be notified via email and/or prominent notice on our website of any change in ownership.

With Your Consent

We may share your information for other purposes with your consent or at your direction.

4. Data Retention

We retain your personal information for as long as necessary to:

  • Fulfill the purposes described in this Privacy Policy

  • Comply with legal obligations

  • Resolve disputes

  • Enforce our agreements

Specific Retention Periods:

  • Order Information: 7 years (for tax and accounting purposes)

  • Account Information: Until you request deletion or close your account

  • Email Subscribers: Until you unsubscribe

  • Website Analytics: Typically 26 months (Google Analytics default)

  • Customer Service Records: 3 years

When we no longer need your information, we will securely delete or anonymize it.

5. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

Right to Access

You may request a copy of the personal information we hold about you.

Right to Correction

You may request that we correct inaccurate or incomplete information.

Right to Deletion

You may request that we delete your personal information, subject to certain exceptions (e.g., legal requirements, fraud prevention).

Right to Opt-Out

  • Email Marketing: Unsubscribe via the link in any marketing email

  • Text Messages: Reply STOP to any text message

  • Cookies: See Section 8 for cookie opt-out options

Right to Data Portability

You may request a copy of your data in a structured, machine-readable format.

Right to Object

You may object to our processing of your information for direct marketing purposes.

Right to Restrict Processing

You may request that we limit how we use your information.

How to Exercise Your Rights

To exercise any of these rights, please contact us at:

  • Email: hello@evertwelve.com

  • Mail: Evertwelve LLC, P.O. Box 15720, Lexington, MA 02420

We will respond to your request within 30 days. We may ask you to verify your identity before processing your request.

6. California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

Right to Know

You have the right to request information about the categories and specific pieces of personal information we have collected about you in the past 12 months.

Right to Delete

You have the right to request deletion of your personal information, subject to certain exceptions.

Right to Opt-Out of Sale

We do not sell your personal information and have not done so in the past 12 months.

Right to Non-Discrimination

We will not discriminate against you for exercising your CCPA rights.

Shine the Light Law

California residents may request information about our disclosure of personal information to third parties for direct marketing purposes. We do not share your information with third parties for their direct marketing purposes.

To exercise your California privacy rights, contact us at hello@evertwelve.com with "California Privacy Rights" in the subject line.

7. Children's Privacy

Our website and products are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us at hello@evertwelve.com. We will delete such information from our records.

8. Cookies and Tracking Technologies

What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help us recognize your browser and capture certain information.

Types of Cookies We Use

Essential Cookies:

  • Required for website functionality

  • Enable shopping cart, checkout, and account login

  • Cannot be disabled

Analytics Cookies:

  • Google Analytics to understand how visitors use our site

  • Help us improve website performance

  • Can be disabled (see below)

Marketing Cookies:

  • Remember your preferences

  • Show you relevant ads on other websites

  • Track effectiveness of marketing campaigns

  • Can be disabled (see below)

Preference Cookies:

  • Remember your settings and preferences

  • Enhance your user experience

Managing Cookies

Browser Settings: You can control cookies through your browser settings:

  • Chrome: Settings > Privacy and Security > Cookies

  • Firefox: Settings > Privacy & Security > Cookies

  • Safari: Preferences > Privacy > Cookies

  • Edge: Settings > Privacy > Cookies

Google Analytics Opt-Out: Install the Google Analytics Opt-out Browser Add-on

Note: Disabling cookies may affect website functionality.

Do Not Track Signals

Some browsers have "Do Not Track" features. Our website does not currently respond to Do Not Track signals.

9. Third-Party Websites

Our website may contain links to third-party websites, including:

  • Social media platforms

  • Payment processors

  • Shipping carriers

  • Recovery resources

We are not responsible for the privacy practices of these third-party websites. We encourage you to read their privacy policies before providing any personal information.

10. Data Security

We implement reasonable security measures to protect your personal information:

Technical Safeguards:

  • SSL/TLS encryption for data transmission

  • Secure payment processing (PCI-DSS compliant)

  • Encrypted password storage

  • Regular security audits

  • Firewall protection

Organizational Safeguards:

  • Limited access to personal information (need-to-know basis)

  • Employee confidentiality agreements

  • Regular security training

  • Secure disposal of data

However, please note:

  • No method of transmission over the internet is 100% secure

  • We cannot guarantee absolute security

  • You are responsible for maintaining the confidentiality of your account password

If we become aware of a security breach, we will notify you as required by law.

11. International Data Transfers

Our website is hosted in the United States, and your information may be transferred to, stored, and processed in the United States.

If you are accessing our website from outside the United States, please be aware that:

  • U.S. data protection laws may differ from those in your country

  • By using our website, you consent to the transfer of your information to the United States

  • We will take reasonable steps to ensure your data is treated securely

12. Email Marketing

Subscription

When you subscribe to our email list, we will send you:

  • New product announcements

  • Recovery reflections and inspiration

  • Special offers and promotions

  • Company updates

Frequency: Approximately 1-2 emails per month

Unsubscribe

You may unsubscribe at any time by:

  • Clicking the "unsubscribe" link at the bottom of any marketing email

  • Emailing us at hello@evertwelve.com with "Unsubscribe" in the subject line

  • Updating your preferences in your account settings

Note: Even if you unsubscribe from marketing emails, we may still send you transactional emails related to your orders.

13. Recovery Community Privacy

Anonymity and Confidentiality

We understand the importance of privacy in the recovery community. We are committed to:

  • Never sharing information about your recovery status

  • Not requiring you to disclose your program affiliation

  • Protecting the confidentiality of all customer information

  • Using discreet packaging and billing descriptors

Product Reviews

If you choose to leave a product review, please do not include:

  • Personal recovery details you wish to keep private

  • Names of specific 12-step programs (unless you're comfortable)

  • Information that could identify you or others in recovery

We reserve the right to edit or remove reviews that violate anonymity principles.

14. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

  • Changes in our practices

  • Legal or regulatory requirements

  • New features or services

When we make changes:

  • We will update the "Last Updated" date at the top of this policy

  • Material changes will be communicated via email (to registered users)

  • Continued use of our website constitutes acceptance of the updated policy

We encourage you to review this Privacy Policy periodically.

15. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Evetrwelve LLC P.O. Box 15720 Lexington, MA 02420 Email: hello@evertwelve.com

Response Time: We will respond to privacy inquiries within 30 days.

16. State-Specific Privacy Rights

Nevada Residents

Nevada residents may opt-out of the sale of certain covered information. We do not sell your covered information. If you have questions, contact us at hello@evertwelve.com.

Virginia, Colorado, Connecticut, and Utah Residents

If you are a resident of Virginia, Colorado, Connecticut, or Utah, you may have additional rights under your state's privacy laws. Contact us to exercise these rights.

17. Your Consent

By using our website and purchasing our products, you consent to our Privacy Policy and agree to its terms.

Last Updated: 2/16/26 Effective Date: 2/16/26

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